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This note comes from Mistlift, a plain-language guide for parents and educators to what kids are into online.

A note for families: Looksmaxxing

Watch Ages 12-17 Last checked September 19, 2026

What it is

Looksmaxxing is online slang for working to improve your physical appearance, now so common that Merriam-Webster has added it to its dictionary, and while much of it is ordinary grooming talk, some of it feeds appearance pressure on teens.

How much it matters

Real but nuanced. Usually fine; it depends on the kid and how they use it.

Should you worry?

The risk is not the word but the message that some faces and bodies are ratings to be scored and fixed. Content in this space can slide from skincare and fitness into harsh comparisons, rating of faces, and pushing extreme or costly changes. Signs to watch for: new distress about specific features, hours spent in the mirror or editing photos, pulling back from friends or meals, secretive spending on products, or repeating contemptuous language about how people "rank." Stay curious rather than alarmed, ask what they are watching and who is giving the advice, and keep the focus on health and on who they are, not on how they score. If it seems to be taking over their mood or habits, bring in your family doctor or a school counsellor.

What to say

“I saw that "looksmaxxing" is even in the dictionary now. Is it something you and your friends talk about? I'm curious what you like about it, and if any of it ever makes you feel worse about yourself, you can tell me and I won't freak out.”

If you’re worried

If your teen seems very distressed about their body or appearance, Kids Help Phone is free and confidential at 1-800-668-6868 or by texting 686868. If you ever worry about self-harm or suicide, call or text 988; in an emergency, call 911.

Sources

Read the full card, and share it, at mistlift.app/cards/looksmaxxing-2